从群英初聚首的精英会
到疲惫并快乐的大熔炼
到大课小课连轴上的烧脑力
再到销售技巧考核的拼实力
最终迎来了收获成果的时刻
From the elite meeting of the early years of the group,
To the smelt of exhaustion and happiness,
To the brainstorming of the big class,
Then go to the strength of sales skills assessment,
Eventually ushered in the moment of harvesting results.
8月9日
为期三天两夜的
罗曼企业
《终端赋能升级 突破新零售模式》
第2站——郑州站
在150份结业证书的颁发下
圆满画上了句号
“我们毕业啦”
企业市场部经理郭彩宏为张家港蔡海南、厦门卓建利、成都胡恒、吴江周剑颁发讲师聘书
Guo Caihong, manager of the enterprise marketing department, presented a letter of appointment for Zhangjiagang Cai Hainan, Xiamen Zhuo Jianli, Chengdu Hu Heng and Wu Jiang Zhou Jian.
结业礼上,
我们不忍说分别,
我们许下了共同的愿景,
未来的日子,
不管市场多严峻,
我们将在不同的地方,
不忘初心,砥砺同行,
与罗曼企业同心携手,共赢未来。
活动回顾
8月6日晚,来自全国各地的罗曼精英们抵达酒店后,便迅速卸下行李,群聚会场,开展即将为期四天三夜的“闭关式修炼”。在罗曼企业总部市场部活动策划导师—蔡斌老师的带领下,全体学员进行了团队组建,并通过多个拓展小游戏,互动暖场,破冰起航!
On the evening of August 6, after arriving at the hotel, the Roman elites from all over the country quickly unloaded their luggage and gathered at the gathering place to carry out the “closed practice” for four days and three nights. Under the leadership of Mr. Cai Bin, the activity planning instructor of the marketing department of Luoman Corporate Headquarters, all the students have formed a team, and through several expansion games, interactive warm-up, ice-breaking!
二、五位导师,掀起新零售风暴
行业资深导师-张立强
本次终端赋能巡回培训,罗曼企业总部特聘业内重量级资深导师——张立强老师现身培训会,给学员们带来了如何在越发艰难的零售市场《精耕渠道,逆势求进》的课程指引。
This terminal empowered tour training, Luoman Corporate Headquarters specially hired the industry heavyweight senior tutor - Zhang Liqiang teacher appeared in the training session, which brought the students how to make in the increasingly difficult retail market "intensive channel, advancing against the trend" Course guide.
会上,学员们认真学习新技能,通过张老师讲解的渠道营销,学习如何搭建立体渠道构建模式,如何掌握多渠道配合传播推广,如何搞定进店客户签大单等营销内容,理论知识教学+经典案例分享,让学员们涨知识,收获满满。
At the meeting, the trainees carefully studied new skills, through the channel marketing explained by Teacher Zhang, how to build a physical channel construction model, how to master multi-channel cooperation and promotion, how to get the marketing content of entering the store customers to sign large orders, theoretical knowledge teaching + The classic case sharing allows the students to increase their knowledge and gain fullness.
罗曼企业厦门优秀经销商—卓建利
随后,来自厦门的优秀经销商—卓建利,一个年销百万,不断奋斗力争破亿的终端大佬,给大家分享了如何通过《设计助力终端营销》,通过优秀的设计,提升客户满意度,提升店面竞争力。
Subsequently, Zhuojian, an excellent distributor from Xiamen, built a million-year-old terminal, constantly striving to break through the billion-dollar terminal, and shared with everyone how to improve customer satisfaction through "Designing Powered Terminal Marketing" through excellent design. Improve the competitiveness of the store.
罗曼企业张家港优秀经销商—蔡海南
张家港90后颜值派“小生”——蔡海南,带来《玩儿转设计师渠道》。明明可以靠颜值,却偏要靠才华的蔡总说道:随着当今生活水平的不断提高,人们对家居环境的高需求与日俱增,消费者开始注重时尚,个性,而鉴于这些的转变,人们对设计师的需求也日趋强烈,因此设计师渠道已成为现代销售推广的重要渠道之一。会上,蔡总运用自身对设计师渠道的独到见解,现场手把手教大家如何打开设计师销售通道。
Zhang Jiagang's 90-year-old Yan valued "Xiaosheng" - Cai Hainan, brought "playing to designer channels." Mr. Cai, who can rely on his value, but relies on talent, said: With the continuous improvement of living standards, people’s high demand for home environment is increasing day by day, consumers are paying attention to fashion and personality, and in view of these changes, people are The needs of designers are also growing, so the designer channel has become one of the important channels for modern sales promotion. At the meeting, Mr. Cai used his own unique insights into the designer channel to teach you how to open the designer sales channel.
罗曼企业吴江优秀经销商—周剑
罗曼企业新一代终端“盟主”——周剑,现场带来以《走在前端》为主题的联盟实战销售精华分享,通过打造忠实铁杆粉丝团,联盟、家博会跨界资源整合多渠道同步实现三方利益最大化。
Luo Jian Enterprise's new generation terminal "Lord" - Zhou Jian, on-site brings the essence of the alliance's actual sales with the theme of "walking in the front", through the creation of loyal hardcore fan group, alliance, home fair cross-border resource integration multi-channel synchronization To maximize the interests of the three parties.
罗曼企业成都优秀经销商—胡恒
罗曼企业又一终端王牌——胡恒,成都优秀经销商,13家专卖店的营销“巨鹗”,擅长团队体系建立和店面销售,在本次培训会上为学员们带来了《单店如何快速盈利》的销售技巧,通过打造店面团队凝聚力,高效执行活动促销等方面传授“秘诀”,快速促单。
Luoman Enterprise's other terminal trump card - Hu Heng, Chengdu's outstanding distributors, 13 stores specializing in the marketing of "Giant", specializing in team system establishment and store sales, brought a "single store" to the participants at this training session How to quickly profit the sales skills, through the creation of store team cohesion, efficient implementation of activities and other aspects of the promotion of "secrets", and quickly promote orders.
At the end of the training, the participants conducted an assessment of the three-day theoretical knowledge. The instructors passed the assessment scores to issue honorary certificates and cash rewards for successful students who successfully passed customs and performed well.
三、不负众望 载誉而归
特等奖 (得奖者:闫晨晨 颁奖老师:卓建利)
一等奖 (得奖者:林臻 颁奖老师:胡恒)
二等奖 (得奖者:宋小辉、丁明静、乔金良、李雷 ,颁奖老师:蔡海南)
三等奖 (得奖者:阮英万、刘相宇、石建华、林建国、李双兵、穆海燕,颁奖老师:周剑)
冠军团队:尖刀队
团队风采